Project Overview

Nippon Paint was looking for an impressive launch in the retail scene for Mozzieguard – a premium anti-mosquito paint.

DNA Life created the campaign for Mozzieguard to be consistently aligned with the brand’s identity, constructing a consistent visual that pervades the entire campaign. MozzieGuard achieved top of mind awareness in just two months after the launch and achieved outstanding sales.

Click here to view the video

Details

  • Client: Nippon Paint
  • Project: Launch of Mozzieguard

SCOPE OF WORK

  • Packaging Design
  • 30-second TVC (Eng/Chi)
  • Press Campaign (ST/Lianhe Zaobao/Berita Harian)
  • Outdoor Poster
  • Digital Campaign (Facebook & Youtube)
  • In-store displays
  • Event Launch

Portfolio

WHAT WE HAVE DONE FOR OUR CLIENTS

Go
Top